About Us

Our Story:

At Potential Energy, we believe in the power of families living life to the fullest. We're not just another supplement company – we're a small, family-owned business on a mission to bring vitality and well-being within your reach. Our story began with a simple yet powerful desire: to make high-quality supplements affordable for every family, so you can all experience the enthusiasm and zest for life you deserve.

Guiding Families to Wellness:

We understand the challenges of balancing a busy lifestyle while striving to stay energized and healthy. Our journey started from a personal place. As a family that has faced our own major health struggles, we know firsthand the transformative impact that smart supplementation can have.

Affordability Without Compromise:

In a world where wellness often comes at a premium, our commitment to affordability doesn't mean we skimp on quality. Every supplement we offer is crafted with care, backed by science, and designed to deliver real results. We've partnered with experts to ensure that our products meet the highest standards, while keeping them accessible to families like yours.

Join Our Family of Vitality:

Potential Energy isn't just a brand; it's a community of like-minded individuals and families who value their health and well-being. We invite you to become a part of this journey – a journey towards feeling your best, recouping the vitality you once had, and cherishing every moment you share together.

Our Promise:

When you choose Potential Energy, you're choosing more than just supplements. You're choosing a path towards a vibrant life, guided by a company that understands the importance of family, health, and happiness. Let's embark on this adventure together. Unlock your Potential. Energy for life!

The below is not an exhaustive list by any mean but it's a start.

Why You Should Supplement

Decline in Nutrient Concentrations in Food Crops

Davis, D., Epp, M., & Riordan, H. (2004). Changes in USDA Food Composition Data for 43 Garden Crops, 1950 to 1999. Journal of the American College of Nutrition, 23, 669 - 682. https://doi.org/10.1080/07315724.2004.10719409.

The study found that there were apparent, statistically significant decreases in six nutrients possibly because farmers were choosing crops that produced more food but had less nutrients.

Davis, D. (2009). Declining Fruit and Vegetable Nutrient Composition: What Is the Evidence?. Hortscience, 44, 15-19. https://doi.org/10.21273/HORTSCI.44.1.15.

Early fertilization studies showed that higher crop yields led to lower mineral concentrations, and recent analyses of historical food data revealed median declines of 5% to 40% in some minerals in vegetables and possibly fruits, with similar trends in vitamins and protein. While, recent experiments on broccoli and grains found that higher yields were correlated with lower mineral and protein concentrations as well.

Ekholm, Päivi & Reinivuo, Heli & Mattila, Pirjo & Pakkala, Heikki & Koponen, Jani & Happonen, Anu & Hellström, Jarkko & Ovaskainen, Marja-Leena. (2007). Changes in the mineral and trace element contents of cereals, fruits and vegetables in Finland. Journal of Food Composition and Analysis. 20. 487-495. 10.1016/j.jfca.2007.02.007.

The study found the density of trace elements in vegetable foods has decreased over the past three decades, despite increased consumption of fruits and vegetables.

Aleminew, Amare & Workie, Melkamu. (2020). Soil Fertility Depletion and Its Management Options under Crop Production Perspectives in Ethiopia: A Review. Agricultural Reviews. 41. 91-105. 10.18805/ag.R-136.

Soil health, which is crucial for sustaining life, is decreasing. Preserving soil health is vital for environmental sustainability, food security, and the well-being of all living organisms.

Sil, Anirban & Bera, Soumen & Saha, Susmit & Bhattacharyya, Koushik. (2022). Recent Approaches for Efficient Management of Soil Fertility.

Declining soil fertility and overall farming mismanagement has exacerbated crop productivity.

Amundson, R., Berhe, A., Hopmans, J., Olson, C., Sztein, A., & Sparks, D. (2015). Soil and human security in the 21st century. Science, 348. https://doi.org/10.1126/science.1261071.

Many of the planet's most fertile soils have already been depleted.

Obesity Epidemic and Western Diet

State of Obesity 2022: Better Policies for a Healthier America. Trust for America’s Health. Accessed 2/14/2024.

41.9% of Adults in U.S. are obese.

Sanyaolu A, Okorie C, Qi X, et al. Childhood and Adolescent Obesity in the United States: A Public Health Concern. Global Pediatric Health.2019;6:2333794X19891305.

In the last 3 decades, obesity has more than tripled in adolescents and more than doubled in children.

Childhood Obesity Facts. Centers for Disease Control and Prevention. Accessed 2/14/2024.

Children and adolescents aged 2-19 years have a 19.7% obesity rate which affects about 14.7 million in 2020.

Gut Microbiota and Nutrition Deficiencies

Sekirov, I., Russell, S., Antunes, L., & Finlay, B. (2010). Gut microbiota in health and disease.. Physiological reviews, 90 3, 859-904. https://doi. org/10.1152/physrev.00045.2009.

The gut microbiota plays a crucial role in various aspects of normal physiology, such as nutrition, behavior, and stress response. However, it can also contribute to the development of diseases affecting multiple organ systems, although mechanism are not fully understood.

Zhang, Y., Li, S., Gan, R., Zhou, T., Xu, D., & Li, H. (2015). Impacts of Gut Bacteria on Human Health and Diseases. International Journal of Molecular Sciences, 16, 7493 - 7519. https://doi.org/10.3390/ijms16047493.

Gut bacteria can change detrimentally due to antibiotics, illness, stress, aging, poor dietary habits, and lifestyle, leading to dysbiosis and chronic diseases like inflammatory bowel disease, obesity, cancer, and a*tism.

Kumari, M., & Kozyrskyj, A. (2017). Gut microbial metabolism defines host metabolism: an emerging perspective in obesity and allergic inflammation. Obesity Reviews, 18, 18 - 31. https://doi.org/10.1111/obr.12484.

The Western diet and lifestyle have been linked to an imbalance in gut microbial communities and their metabolites, leading to diseases like obesity and asthma.

Wu H, Tremaroli V, Bäckhed F. Linking Microbiota to Human Diseases: A Systems Biology Perspective. Trends Endocrinol Metab. 2015 Dec;26(12):758-770. doi: 10.1016/j.tem.2015.09.011. Epub 2015 Nov 7. PMID: 26555600.

Changes in the gut microbiota are linked to various diseases, including metabolic conditions like obesity and type 2 diabetes. Human studies are limited, but some animal studies suggest causality.

Hills, R., Pontefract, B., Mishcon, H., Black, C., Sutton, S., & Theberge, C. (2019). Gut Microbiome: Profound Implications for Diet and Disease. Nutrients, 11. https://doi.org/10.1159/000523712.

The gut microbiome significantly impacts human health, influencing the development of chronic diseases like metabolic disorders, gastrointestinal issues, and colorectal cancer.

Zinöcker, M., & Lindseth, I. (2018). The Western Diet–Microbiome-Host Interaction and Its Role in Metabolic Disease. Nutrients, 10. https://doi.org/10.3390/nu10030365.

This study suggests that diet promotes inflammation in the gut microbiome, which can lead to various inflammatory diseases.

Toxin Exposure and Forever Chemicals

Lanphear, B., Hornung, R., Khoury, J., Yolton, K., Baghurst, P.,
Bellinger, D., Canfield, R., Dietrich, K., Bornschein, R., Greene, T.,
Rothenberg, S., Needleman, H., Schnaas, L., Wasserman, G., Graziano, J.,
& Roberts, R. (2005). Low-Level Environmental Lead Exposure and
Children’s Intellectual Function: An International Pooled Analysis. Environmental Health Perspectives, 113, 894 - 899. https://doi.org/10.1289/ehp.7688.

Lead exposure, even at levels below the previously considered threshold of concern, is associated with intellectual deficits in children. This study highlights the importance of considering even lower levels of lead exposure in children's health assessments. Perhaps it is time to reevaluate toxin safety levels.

Mima*, M., Greenwald, D., & Ohlander, S. (2018). Environmental Toxins and Male Fertility. Current Urology Reports, 19, 1-8. https://doi.org/10.1007/s11934-018-0804-1.

Global industrialization has increased population exposure to
environmental toxins, which may have a negative impact on male
reproductive health.